DMC SurveyToss‽

The annual DMC survey, gamified for campus pedestrians

April 13, 15 & 29, 2015
Mattin Courtyard, Levering Plaza and Gilman Quad
Johns Hopkins University Homewood Campus

The DMC SurveyToss‽ was a public game in which students were asked to play cornhole as a way to answer a single question – “Do you use the DMC and why?” The goal was to engage students in a fun way to better understand why they use the DMC while simultaneously promoting the center to future members. Cornhole is a lawn game in which players take turns throwing bags of corn at a raised platform with a hole in the far end. The goal is to get the bag in the hole. For the SurveyToss‽ we used DMC printers and tools to produce an outdoor vinyl banner to advertising the game, plus six playful posters to customize the cornhole boards. Students took turns answering the survey question by attempting to toss up to a bean bag into one of six cornhole boards, each labeled with a possible answer. Prizes included candy and campus cornhole bragging rights. Over 200 students were directly engaged during the tree initial 1.5 hours sessions.